The Jacksonville Area Convention & Visitors Bureau, in collaboration with the City of Jacksonville, the Jacksonville Area Chamber of Commerce, the Jacksonville Regional Economic Development Corporation, and Jacksonville Main Street, has unveiled an all-new brand identity that aligns the five entities to better promote the city as a top choice to visit, live and work. Seamlessly blending its remarkable past with its innumerable opportunities for new businesses, students and residents, the all-new branding positions Jacksonville, Illinois, area as a premier destination for shopping, dining, outdoor recreation, and more.